Looking to grow its product in the 140-million-person Russian market,
the Hazelnut Promotion Group, or FTG, has hired world-champion figure
skater Irina Slutskaya to promote the Turkish export in her home
country.
The Hazelnut Promotion Group has attended the XXIX.
World International Nut and Dried Fruit Council in Beijing
held in China
between 21-23 May 2010. Different types of hazelnuts and consumer products in
which hazelnuts are used as an ingredient were displayed in the hazelnut promotion
group's stand.
Turkey's hazelnut production is increasing rapidly but exports have failed
to keep up with this rise, creating an imbalance that has resulted in excess
supply, according to a survey by the Hazelnut Promotion Group.